Sunday, August 29, 2010

Europe Road Signs

How many European signs do you know?

  • go to :
http://www.ideamerge.com/motoeuropa/roadsigns/

  • Compare the signs with Argentina´s.
  • Write down 5 basic tips to drive around Europe
  • Discuss tips to drive in Argentina

Making up Ads

  1. Look at the info and photos below and write slogans for these cars!

PROS


• Cargo room (wagon)

• Control layout

• Fuel economy

• Handling/roadholding

CONS

• Acceleration

• Engine noise

• Rear-seat entry/exit (hatchback)

___________
SUV
Specifications


2.4 litre In-line 4, Diesel engine

3 doors, 5 seats

6 speed, Manual, 4X4 Constant

90kW

Fuel consumption 10L/100km

CO2 emissions 266g/km

Safety & Comfort

Safety rating: not rated

1 disc, 4 speaker stereo


Ad Slogans

1- Read the Definition:

http://dictionary.cambridge.org/dictionary/


slogan noun

/ˈsləʊ.gən/ /ˈsloʊ-/ n [C]

a short easily remembered phrase, especially one used to advertise an idea or a product

an advertising slogan

a campaign slogan


2. Make a list of famous slogans like “Just do it” by NIKE. Write it on paper or in comments.



3.  Where can you see the ads above? Discuss in pairs. Are these slogans?




Car slogans!


Mercedes-Benz car brand

Slogans: Unlike any other

Mercedes-Benz. The Future of the Automobile

Engineered to move the human spirit

Honda Cars

Slogans: The Power of Dreams

It must be love

Honda. First man, then machine

Technology you can enjoy

Acura cars (the Honda Motor's brand)

Ad slogans: The True Definition of Luxury. Yours.

Acura. Precision Crafted Performance

FIAT Cars

Advertising slogan: Driven by passion. FIAT.

Alfa Romeo car brand

Slogans: Alfa Romeo. Beauty is not enough

Power for your control

Volvo Cars

Advertising slogan: Volvo. For life

Ford Vehicles

Advertising slogans: Ford. Feel the difference. / Ford. Designed for living. Engineered to last.

Have you driven a Ford lately?

Car Accidents

Some vocabulary:

"crash course" = a course in which you learn the material in a very short time period


"She took a driving crash course before she went on vacation."

"black ice" = a coating of ice on the road that is nearly invisible to drivers

"Be careful as you drive home tonight because there are sure to be patches of black ice on the highways."

Go to :
http://www.esl-lab.com/car-accident/car-accidentrd1.htm

And do the listening task.